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The greatest benefit is that it’s healthful!



You are what you eat. And eating Suntava Purple Corn is an effective and delicious way to increase your intake of healthy anthocyanins.

Recent studies of fruits, vegetables, and grains containing high concentrations of anthocyanins, (the pigment that imparts the vibrant color found in purple corn) have identified a number of important health benefits:

  • Obesity and diabetes preventative – Scientists at Doshisha University in Kyoto, Japan found that dietary C3G prevented obesity in mice. Researchers are hopeful that a similar link in humans will be found on further study.
  • Potent anti-cancer agent—Ohio State University researchers found that anthocyanin extract reduced cancer cell growth in rats and human cancer cells.
  • Anti-inflammatory properties – Researchers at Tokai Gakuen University in Nagoya, Japan confirmed the anti-inflammatory response of C3G, a benefit believed to be inherent in anthocyanins.
  • Heart disease preventative— According to research published in The Journal of Nutrition, there is evidence that long term dietary intake of plant-derived anthocyanins may protect the heart by modulating cardiac antioxident defenses.

Suntava Purple Corn contains three
powerful anthocyanin antioxidants:


  • Cyanidin-3-Glucoside (C3G)
  • Pelargonidin
  • Peonidin
Like other anthocyanins, they exhibit radical-scavenging properties, protecting our cells from oxidative damage and reducing our risk of cancer and heart disease.

A number of studies suggest that Cyanidin-3-Glucoside:
  • Improves cardiovascular health
  • Increases blood vessel function
  • Lowers LDL cholesterol
  • Improves vision
  • Inhibits the growth of colon and lung cancer cells
  • Minimizes the effects of aging
  • Prevents obesity and diabetes
Some studies show that Pelargonidin:
  • Exhibits anti-diabetic effects
Research indicates that Peonidin:
  • Inhibits the growth of cancer cells
  • Exhibits anti-inflammatory properties
references
Evaluation of Indigenous Grains from the Peruvian Andean Region for Anti-diabetes and Anti-hypertension Potential Using In Vitro Methods, Journal of Medicinal Food, August 2009, Vol. 12, No. 4: 704-713

Chronic Dietary Intake of Plant Derived Anthocyanins Protects the Rat Heart Against Ischemia-Reperfusion Injury,
Journal of Nutrition 2008, 138: 747-752

Concentration of Anthocyanins in Common Foods in the United States and Estimation of Normal Consumption,
Journal of Agriculture and Food Chemistry 2006, 54, 4069 – 4075

Compounds that color fruits and veggies may protect against colon cancer,
Ohio State University press release, August 20, 2007.

Dietary Cyanidin 3-O-ß-D-Glucoside-Rich Purple Corn Color Prevents Obesity and Ameliorates Hyperglycemia in Mice, The Journal of Nutrition, 133:2125-2130, July 2003.

Molecular Mechanisms Behind the Chemopreventive Effects of Anthocyanidins,
Journal of Biomedicine and Biotechnology, 2004; 2004(5): 321-325.

Fabio Galvano. The chemistry of anthocyanins, Functional Ingredients, July, 2005.

Absorption, tissue distribution and excretion of pelargonidin and its metabolites following oral administration to rats, British Journal of Nutrition, 2006, 95, 51-58.

Anthocyanins from fruits and vegetables--Does bright colour signal cancer chemopreventive activity? European Journal of Cancer, 2005, 41, 1931-1940.
ANCIENT WISDOM
Our ancient ancestors naturally ate a lot of anthocyanins, since they ate a mostly plant-based diet. Today, most people aren’t getting nearly the nutrition they did. On average, we get only 12.5 mg. of anthocyanins a day, which is nowhere what we need to combat the rust-like damage from free radicals in our bodies.* The good news: Suntava Purple Corn delivers more anthocyanins than blueberries. So keep eating those blueberries, and start eating more Suntava Purple Corn!

*Concentration of Anthocyanins in Common Foods in the United States and Estimation of Normal Consumption, Journal of Agriculture and Food Chemistry 2006, 54, 4069 – 4075

The Color Code Book Cover

PURPLE POWER
"If I could only eat one color per day, it would be purple," ~ James Joseph, co-author of "The Color Code: A Revolutionary Eating Plan for Optimum Health” Chicago Tribune, April 2009

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